It was a grand puja, which was attended by SS Rajamouli (who
gave the clap) and VV Vinayak (who switched on the camera). The first shot was
directed by K Raghavendra Rao. The Arjun-Illeana starrer, to be directed by
Trivikram Srinivas, was launched today. S Radhakrishna (Chinababu) is producing
it under the banner Harika and Hasini Creations. Presented by DVV Danaiah, the
film has Rajendra Prasad playing a crucial role.
The producer said that they would not compromise on quality and
that the film's subject is quite apt for Arjun's star image. Danaiah said that
Arjun will look different in the movie. "As you all know, Trivikram's witty
lines elicit whistles in theatres. Then, we have Illeana and Devi Sri Prasad
associated with the movie. We are going to deliver a super hit."
Danaiah's previous film with Arjun was Desamuduru.
Amol Rathod is the director of photography; Trivikram is
writing the screenplay as well.
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